Job Content Marketing Manager in Remote

Content Marketing Manager

Remote
Job description

Scratchpad:

  • The first workspace designed and built for salespeople and revenue teams

  • Loved by users like no other software: see what our users and customers say

  • Mighty team of creatives, builders, doers, and storytellers who take pride in our work and believe we always have more to learn. We operate every day with these values in mind.

Founded by an experienced team who have worked together for nearly ten years (hear more about the journey in this podcast). Backed by the best investors in SaaS including Craft Ventures (David Sacks), Accel, and prominent angels.

We started and continue to operate as a fully remote company.

Create Delight

We enjoy crafting exceptional products and delivering delightful experiences to every person we interact with. We believe in leading with giving and in bringing joy to someone’s day whether through the product, through conversations, or through experiences we create.

Build Something that Changes Lives for the Better

Work on solving problems and building something that millions of people around the world need, directly impacting their work-life and often their personal life, in a uniquely surprising way for a B2B SaaS business.

Be your Best Self and Do the Best Work of Your Life

We help each other improve through consistent feedback and ongoing training and development. We want you to be yourself and to support you in your growth. If you feel like you have potential for more and want to be in a place where your ideas are valued and you can leave your mark, then this is it.

What you’ll help us build

Scratchpad is looking for a passionate Content Marketing Manager to drive awareness and top-of-funnel new account growth through a comprehensive content marketing strategy. This strategy will include long-form written content, blog posts, web pages, podcasts, and video content for distribution on YouTube and through social channels.

In this role, you will report directly to the VP of Marketing. You will have the opportunity to work intimately with SEO, Growth Marketing, and Product Marketing to develop and execute highly creative, differentiated, and world-class content.

This role is right for you if:

  • You're a great storyteller & communicator: Ability to clearly articulate stories that are well-positioned and begin with the problem that exists in the world, why it matters, and weave a narrative through personas and use cases in creative and compelling ways.

  • You're a strong writer: Challenge convention with strong writing skills that engage prospects. Be both writer and creator as well as reviewer and editor to build and operate a content factory.

  • You're a creative thinker: Believe content has no bounds. Be highly skilled at creating long-form content but also lead ideas for how written content can be disseminated into other content forms such as video, cartoons, how-to guides, and user stories.

  • You're a collaborator: Create and orchestrate content deliverables for prospects and work with product marketing to deliver content for users, customers, and our internal GTM team.

  • You're inquisitive and data-driven: Exhibit intense inquisitiveness to formulate ideas or hypotheses to run content experiments. Use data to make informed decisions about the experiments and synthesize the learnings into actions and improvements.

  • You're a people influencer: Manage up and across functions in marketing, across teams, and with other content creators and writers.

  • You're a holistic thinker: Understand, appreciate and effectively use multiple channels and touchpoints that make up the entirety of the prospect’s experience with Scratchpad from initial content engagement through and after the buyer's journey.

Responsibilities

  • Develop and execute a best-in-class content distribution and engagement strategy.

  • Write concise, long-form content that resonates with users, their pain points, and use cases customers care about.

  • Craft content with flawless grammar, spelling, and punctuation, with a bias for speed.

  • Edit and proofread all content created by marketing.

  • Partner with and lead content editors and writers from freelancers and agencies.

  • Create marketing content from start to finish, researching and organizing facts and sources.

  • Project manage multiple content projects across the marketing team, independently, and with cross-functional teams.

  • Reflect on content created to discover insights and learn quickly what content resonates with users and what does not. Synthesize those learnings and share them regularly across the team and with leadership.

Benefits:

  • Health, Vision, Dental

  • Have an actual impact and voice in the company and initiatives

  • 100% remote (work from anywhere culture)

  • Join the company at the ground floor with lots of growth potential

  • Equity options in the company

  • Flexible time off (and encouragement to take it!)

  • 401k with company matching

Our Commitment:

We believe that great ideas can come from anyone and anywhere. As an equal opportunity employer, we interact with respect, kindness, and compassion. We are committed to building a company that embraces and celebrates diversity, equity and inclusion. We're not afraid to let go of existing beliefs as we learn new information and uncover better ideas. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Diverse teams build better products, offer more unique perspectives and help foster a more inclusive environment for everyone.

Job Content Marketing Manager in Remote

Scratchpad

Remote