Digital Marketing Specialist

Job description

Digital Marketing Specialist

Who we are:

Let the Quran Speak is a Canadian Muslim television show that enhances public conversations about Islam and Muslims and showcases the rich diversity of Muslims' lives in Canada. The show is broadcast on 3 cable channels in Canada (Vision TV, YES TV and Faith TV) and has over 258,000 subscribers on YouTube

What we're looking for:

We are looking for a highly motivated and creative self-starter with proven experience crafting and implementing a strategy to grow our organization’s online footprint on all social media platforms. You will increase awareness, engagement and revenue through email and mobile marketing, website design, video production, paid advertising, sponsorships, SEO, digital publications and community building.

What you’ll do:

Assume primary responsibility for establishing and growing Let the Quran Speak’s international reputation and audience through excellence in Muslim media production.

Plan and implement digital strategy that aligns with overall marketing and communications strategy and drives significant growth, awareness, and engagement.

Cultivate relationships with influencers, social media channels and community partners.

Oversee the development of content and manage content calendar, engagement with comments/messages, promotion and monitoring.

Develop communications, including newsletters, presentations, event support materials, sponsorship packages and brochures.

Set up, manage and monitor advertising campaigns.

What you bring:

Proven ability to grow large social media communities.

Knowledge of the latest trends and strategies in digital media planning and web-based marketing used to increase awareness, generate leads and revenue, and increase audience base.

In-depth experience with social media marketing platforms and tools (Facebook, LinkedIn, Twitter, Instagram, Hootsuite, Google Analytics, Google Ads, etc.)

Expertise in running effective online ad campaigns through Google, Facebook, Instagram, etc.

Exceptional English verbal and written communication skills.

Strong engagement in social media networks in Muslim markets an asset.

Ability to work both independently with minimal supervision as well as collaboratively in a team.

Confidence, discipline, and assertiveness.

Salary, hours and work location: Negotiable

How to apply: Submit resume and cover letter

Job Types: Full-time, Part-time

Salary: $50,000.00-$60,000.00 per year

Work Location: Hybrid remote in Toronto, ON

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Let the Quran Speak